Sport Marketing

A.S. and A.A.S. in Sport Marketing

Sports marketing involves promoting sports teams, events and merchandise through various marketing strategies and channels. An associate’s degree in sport marketing from Nassau Community College equips you with the skills and knowledge for today’s workplace or to transfer to a university to earn a bachelor’s degree in complementary areas such as sports management, exercise science, and artificial intelligence.
A sports marketing degree can open up various career opportunities within the sports industry and related fields. These roles span various sectors, including professional sports teams, sports marketing agencies and sports media outlets. 

Careers:

You can put your sport marketing degree to work as a:

• Marketing Coordinator/Manager
• Digital Marketing Specialist
• Public Relations Specialist
• Market Research Analyst
• Content Creator
  ...and so much more!

APPLY TODAY

Nassau Community College’s sport marketing major empowers you to discover career success in the extremely popular field of sports, recreation and athletic entertainment. Our alumni build careers with professional sports organizations, parks and recreation departments, collegiate athletic teams, sports arenas, management companies, and more!  

Here is what you can expect from our curriculum:

• Develop your skills in crafting specialized marketing strategies designed exclusively for the sports industry.
• Learn from industry experts and gain real-world insights.
• Understand how companies develop and market sports products and brands.
• Discover the fundamental techniques of advertising, digital marketing, and marketing research.
• Stay ahead of the game with courses covering digital marketing, sponsorship strategies, artificial intelligence (AI), fan engagement, and more.

Associate Degree Options

The Associate in Science (A.S.) degree in Sport Marketing provides a robust base in both general education and major-specific coursework, enabling a seamless transfer to a bachelor’s degree program. The Associate of Applied Science (A.A.S.) degree in Sport Marketing emphasizes a greater concentration on major-specific courses and fewer general education requirements.